“Anyone can be cool, but awesome takes practice.” —Lorraine Peterson
Julia is a public relations superstar. Whether it’s creating that special rapport with her clients, securing radio and TV interviews to boost their books and expertise, organizing top-notch book tours, or scheduling pivotal events, Julia knows how to go above and beyond for her clients to get them the exposure they deserve. With her charming rapport and strong work ethic, she knows how to craft her client’s message in a special way that hooks the media and capitalizes on current trends.
Creating a buzz with national magazines like Time, Self, Fitness, Redbook or The Oprah Magazine or getting live featured interviews on FOX News, CNBC, MSNBC where her clients are poised as experts on news-breaking or trending topics are accomplishments she’s most proud of. Of course booking radio interviews on nationally syndicated shows like Thom Hartmann, Stephanie Miller, and Sirius XM are spectacular, in addition to book reviews published in Publisher’s Weekly and Library Journal hold a special place in her heart. Securing feature articles and author expertise usage in USA Today, Los Angeles Times, Chicago Tribune, Washington Post, and Investor’s Business Daily are areas that her clients appreciate and contribute immensely to their return on investment.
Julia is a Southern California native who has lived in San Diego since 2003. After getting her degree from San Diego State University, she worked for nine years for Booth Media Group with the esteemed Peg Booth. During her time there some clients and a handful of producers and journalists called her “pushy.” Pushy has such a negative connotation to it and she did care for that label, so the next time she was called pushy she would correct them by saying, “I’m not pushy. I’m pleasantly persistent!” Effective follow-up and an approach of “pleasant persistence” have paid off and Julia is skilled at walking the fine line between the type of persistence that opens doors and that which closes them.
As Julia approached a decade in the business, she decided to take a break to mark a few items off her bucket list. She has spent the last two summers traveling cross country with her husband in a rented minivan. She’s been fortunate enough to visit 45 states and three Canadian Provinces. Choosing to not have a set itinerary and instead opt for a “fly-by-the-seat-of-your-pants” mentality has been incredibly empowering. Traveling is the best way to rejuvenate a tired mind and Julia has returned from each of her travels with a renewed vision to tackle her passions.
In October 2015 Julia decided to concentrate solely on her own work and created Pleasantly Persistent PR. As the owner/operator of a one-person shop, her clients deal with Julia exclusively and she can’t wait to start her next campaign with you. Onward and Upward!
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Passionate & Results Driven